On Wednesday, March 15th, PIAC will be celebrating World Consumer Rights Day by joining a global campaign to build a #BetterDigitalWorld that promotes access, participation and innovation that is good for consumers, the economy and society.
Consumer organizations from across the globe, in partnership with Consumers International, will come together with one common objective; Building a Digital World Consumers can Trust.
In recognition of this campaign, PIAC will be posting a blog entry each day this week associated with our efforts in Building a Digital World Consumers can Trust.  
Tuesday: The affordability of communications services in Canada
Wednesday: Surprise announcement to celebrate World Consumer Rights Day
Thursday: PIAC comments on Canada’s Anti-Spam legislation
Friday: How much do you know about the digital world? Take the Digital Rights Quiz
World Consumer Rights Day (WCRD) is celebrated annually on March 15th.  It marks the anniversary of President John F Kennedy’s address to the US congress on March 15, 1962, in which he formally addressed the issue of consumer rights. He was the first world leader to do so.  Consumers International brings together over 200 member organizations in more than 100 countries to champion the rights of consumers everywhere. Consumers International is the voice of consumers in international policy-making forums and the global marketplace to ensure they are treated safely, fairly and honestly.
What is digital consumer trust and how can we build it?
Digital technology is having a dramatic impact on consumers around the world. By 2020, 52% of the world’s population will be online – this means the number of people accessing the internet will have grown by a third in just five years.
Technology has given many consumers more choice, convenience and information, but important issues remain.  A concerted effort is needed to give the offline population access to quality, affordable connections, to end unfair online practices, to make sure data is kept safe and secure and to help consumers know which services they can trust.
On March 15th, Consumers International, in partnership with German Federal Ministry of Justice and Consumer Protection (BMJV) and the Federation of German Consumer Organisations (vzbv), will co-host a G20 consumer summit in Berlin, Germany. The summit will be an official part of the Germany presidency of the G20 and will aim to highlight the importance of consumer protection and empowerment in the digital economy. PIAC’s Executive Director and General Counsel will attend.
PIAC is pleased to provide this short film created by Consumers International on Digital Trust.
Digital Consumer Trust Film