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CBA Research Report on Banks and Insurance: Canadian Attitudes toward Access to Insurance Information and Obligation to Purchase

The Canadian Bankers Association (CBA) today released the results of a poll that shows that, when it comes to shopping around for insurance, Canadians want to be more informed. Insurance salespeople and brokers have claimed that Canadians have enough insurance product information and that they would feel obligated to buy insurance from a bank source if they read a brochure or received a referral to a qualified insurance professional through a bank branch. A new poll by The Strategic Counsel, commissioned by the CBA and released today, found the exact opposite.

PIAC does not endorse the specific findings of this poll but is providing this link as part of its coverage of the debate over the appropriate regulation of banking.